Pauline Entwisle (UK)

Exhibit : Bookmatches used in the world of advertising

My interest in matchbox labels began when I was eight or nine years old. My brother, aged fourteen, had a small collection of match box labels in a tin box, hidden in his cupboard. I ‘acquired the tin box’ and became a phillumenist !!

My collection grew over the years, many of the boxes were given to me by friends but mostly, I collected them from London pavements, from buses and trains and occasionally from bric-a-brac shops.

However, as I got older, although I always kept collecting, the collection was neglected and was stored away in bags, boxes and tins, they were everywhere.

I am now 89 and the match box labels are receiving attention at last.

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